Frogward Reports: Built for Scrolls, Not Screens

With Frogward Reports, we’re not launching a show — we’re launching a personality.

Created specifically for Instagram Reels and TikTok, Frogward is a character made for short-form, rapid-fire storytelling. He’s opinionated, a little chaotic, and extremely funny — and that’s exactly the point. In a space where attention is currency, humour is Frogward’s superpower.

This project is part of a broader strategy to attract a new generation of fans to Futurum IPs — starting with teens who live on the scroll. We're meeting them where they are, not where the industry says we should be.

It’s another example of how Futurum is willing to experiment, take creative risks, and test new formats. Whether it’s YouTube-first (Ling Ling) or TikTok-native (Frogward), we build IPs with the audience in mind — and the future in focus.